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Why Some Public Companies Are Turning Into Bitcoin Funds

Bitcoin Treasuries Report, May 2025

Ecoinometrics

May 14

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In 2025, if you’re a public company trying to boost your stock price, there are two playbooks:

Generate strong cash flow and return capital through share buybacks.
Or lean into financial engineering to accumulate as much Bitcoin as possible.

The second strategy is gaining traction and fast. That has two important consequences for investors:

It’s creating a new source of structural demand for Bitcoin.
It’s turning some public companies into leveraged Bitcoin proxies.

Let’s break that down.

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Why Some Public Companies Are Turning Into Bitcoin Funds

The Takeaway

Public companies are turning Bitcoin treasuries into a core strategy. Their buying now rivals and sometimes exceeds ETF flows, creating a structural source of demand. ...